Over the last few years I’ve seen a trend growing on the
Internet, in which people are trying to become Internet rich. These people want
to figure out how to make a lot of money, buy fancy things like Lamborghini’s
and show the whole world how they are doing by posting pictures of their
extravagant life on Facebook.
And maybe if they create a big enough following they’ll
get featured on sites that encourage their materialistic lifestyle like Secret Entourage.
Now, there is nothing wrong with this if it makes you
happy. But I see two flaws with it… the first is these type of people aren’t
looking to create businesses that solve problems, more so they are just trying
to do whatever it takes to become rich. Secondly, if they happen to make a lot of money,
they tend to blow it on materialistic objects instead of investing it to
continually build up their wealth.
If you want to become Internet rich and blow all your
money on useless materialistic objects, there isn’t much I can do for you. But
if you want to become wealthy, here are some strategies you have to follow:
Solve real problems
It’s very rare that people make a ton of money because
they want to become rich. A lot of the people you know that are Internet rich
got that way because they sold programs and schemes that promised it would make
other people rich.
The successful entrepreneurs out there like Elon Musk,
Marc Andreessen, Evan Williams and Mark Zuckerberg aren’t wealthy because they
wanted to make a ton of money. Instead they saw a pain the world and solved it
and the side effect was that they made billions from it.
The big difference between the people who are Internet
wealthy versus rich, is that the wealthy ones solved problems instead of
focusing on becoming rich. So if you want to become wealthy, don’t focus on
making money first, instead you should figure out a problem you can solve that
enough people in the world are facing.
Don’t sell a dream
Similar to solving a problem, you shouldn’t spend your
time selling a dream. That’s how many of those Internet millionaires paid for
their Lamborghini’s. When you create a real product that solves a real pain,
you can then create a brand around your business because people will actually
want to buy it.
You don’t just want to be creating a brand around
yourself because if something happens to you, your company will be
worthless. Instead you want to build a brand around your business by
selling a solution to a problem… not a
dream.
By building a real business, not only will you make money
in the long run, but you’ll also have the option of selling your business for a
decent multiple such as 4 times revenue, which is how you can really build up
your wealth.
Now if you prefer to live the lifestyle of one of those
Internet rich people, by all means go and travel and sell the dream, while
buying nice toys to give you credibility, but you’ll have a tough time selling
your business because very few people want to buy a company that revolves
around 1 individual and a dream that can easily be crushed.
Never stop investing
If you happen to make millions of dollars, you shouldn’t
waste your money on fancy cars or homes for you to live in. Sure if you happen
to make hundreds of millions, feel free and buy those things but if you have a
few million bucks there are better places for you to put your money.
For example you can typically buy a 6 to 8 unit apartment
complex for around a million dollars in Southern California. If you put
$300,000 down, your monthly payments will be around $4900 a month, which
includes property tax. Your rental income each month should be around $7000 on
the low end and $8000 on the high end. After paying a property manager, putting
some money aside for repairs, and when you account for vacancies you should
break even on a monthly basis if not make a $1000 to $2000 a month in profit.
Plus after 30 years, you’ll own an apartment complex that would have
appreciated and you yourself only put $300,000 into it while the renters paid
for the rest of it off for you.
If you happen to take that model of buying at least one
new apartment complex each year, you’ll end up a nice portfolio 10 years from
now that your kids could live off of, or potentially keep on expanding.
Now you don’t have to follow the real estate model that I
use above, but you should consider investing your money instead of spending it
on materialistic objects… especially when you haven’t made hundreds of millions
of dollars.
Heck, even Elon Musk, who had over a hundred million
dollars, took all of his liquid assets and put them into SpaceX and Tesla
because he had a hard time finding investors. He even did this when he knew the
odds of him succeeding were low… but he really wanted to solve the problems
Tesla and SpaceX eventually accomplished. In the end things worked out and now
he has more than a few hundred million dollars.
By reinvesting your money, it will start to work for you
so you won’t have to work when you are 60 years old. In other words, you’ll be
building up your wealth.
The reason this is important is because the good times
don’t last forever. It’s very unrealistic for someone to continually make
millions of dollars a year for long periods of time. By reinvesting your cash
you’ll ensure that you won’t be hunting for a job at McDonalds 10 years from
now.
Wealth doesn’t have to be money
I know most of the content above revolves around money,
but wealth isn’t just cash. I know a ton of people who only make $75,000 a year
who I would consider to be wealthy as they are happy.
According to a research piece done by Princeton University, when individuals
increased their income above $75,000 it had no positive affect on their mood or
overall happiness. And when individuals spent that money on materialistic
objects it hand no effect on their long term happiness.
http://www.quicksprout.com/2013/01/02/how-to-become-internet-wealthy-not-internet-rich/
http://www.quicksprout.com/2013/01/02/how-to-become-internet-wealthy-not-internet-rich/
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